The secret to Jewellery Success!

The secret to Jewellery Success!

One jeweller-many roles!

When becoming a jewellery designer one imagines sitting quietly in your very own studio sketching ideas followed by bringing your sketches to life effortlessly after which your adoring (and wealthy!) customers flock to you to buy every piece as soon as you make them.

The reality–as always–is different than the dream.  A successful jeweller wears many hats: designer; maker; bench jeweller for others; jewellery repair-person; wedding-band maker…in short, a  jack-of-a-trades.


It is hard to get the balance right but when you do–success!  As a resident goldsmith of Jewel Envy, I have been very fortunate to learn this by watching one of our successful goldsmiths, Amanda Henderson, in action.


Amanda fits the formula for successful jeweller to a T: she designs and manufactures for a friend’s jewellery business, she teaches, she does custom work, and she designs and makes jewellery for her two, yes, you read that right, TWO jewellery lines: Jewelust and Fandom Regalia (with her art partner Zsolt Szekely).

In her latest work Amanda has, “embraced her inner (or maybe outer) geek,” in her Elf Deco line.

Elf Deco Necklace in Sterling silver by Jewelust


Elf Deco Earrings in Sterling silver by Jewelust




If you are interested in seeing Amanda’s work in person you can find her work at Jewel Envy, 151 Marion  Street, Toronto, or at one of the many shows she does.  She will be exhibiting (and selling) at two shows this summer at Wychwood barns, 601 Christie St, July 22 + Aug 19, 8am-2pm.


I don’t know how Amanda does it, but she does, and it is a joy to witness!


–Micheline

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